Saatva's Luxury Act: The Mattress Market's Most Expensive Fad? The luxury mattress market has been in a frenzy lately, with brands like Saatva touting their high end offerings as the key to a good night's sleep.
However, it's worth questioning whether this expensive trend is just a marketing gimmick designed to part consumers from their hard earned cash or if it truly offers something new and valuable.
The recent Memorial Day sales saw Saatva's Classic mattress discounted to $1,779 (down from $2,179), with promises of a "luxury finish" and increased durability.